One great strategy to promote a product or a service is by email. Sending an e-mail, in order to promote directly to a group current or future customer it is considered for email marketing. It is the second best way to make advertising, but if it is done properly because many people would only open and close the email that is making advertising.
For successful e-mail marketing a great creativity needs to be used on the e-mail, the timing should be right, which means it shouldn’t be overnight it should be sent during the working day so it will pop-up in inbox. The title should rule the email and just don’t send a link of the homepage you are promoting it should be done in an easy way for the customer to go to the place and easily fill a form if needed.
So why do you need an e-mail marketing?
01 - It’s cheap – you can make it or a company which is not expensive.
02 - Success – you can target specific ideal customer that you know he would like the proposal he has been sent.
03 - Flexibility – you can instantly change the marketing strategy because of the new analysts that you can track responses to the emails.